![]() ![]() How could the CCMI function if T-Mobile was opening their arms to Google? Well, the answer is that it would be impossible. ![]() That makes sense since T-Mobile announced a big partnership with Google a couple of weeks ago that included using Google Messages on all Android phones going forward with RCS along for the ride. I don’t believe the CCMI was ever a serious solution.Īnyways, fast forward to today and the CCMI has disbanded, according to Light Reading. Just being honest here, the whole thing always came across as the type of announcement to be used as a bargaining chip to shake down Google in messaging. At one point, CCMI suggested they would create an RCS messaging app for Android that would become the standard across carriers here, but I’m not sure they ever made much progress. We haven’t talked about the CCMI since our initial write-up because there hasn’t been much to talk about. Called the Cross Carrier Messaging Initiative (CCMI), the plans were for this group to come up with their own RCS solution that didn’t include Google and would also let them rake in additional cash by slapping brands all up in your messaging experience. With new RCS capabilities all four wireless carriers together will be able to create better overall mobile messaging customer experience.You may not remember the news, but in October of 2019, just as Google was starting to force RCS into its Messages app outside of the US, the big US carriers (Verizon, T-Mobile, and AT&T) announced an RCS-related venture of their own. This collaboration exemplifies how working together can enhance the entire mobile ecosystem.”ĭoug Garland, General Manager of the CCMI joint venture, said, “By collaborating with Synchronoss, we’ll be able to successfully advance the messaging experience through RCS and take the next step to further the conversational commerce ecosystem. He noted that the launch of this initiative marks the beginning of an advanced messaging era in the United States that will unite communication services and entertainment in a completely new way. Glenn Lurie added, “Synchronoss, along with our partner WIT Software, has seen first-hand how powerful advanced messaging can be around the globe, and we believe there is tremendous potential for this in the U.S. wireless customers to manage their digital life and enabling efficient and convenient interactions with their favorite brands from a single application.” Glenn Lurie, President and CEO of Synchronoss Technologies, said, “The cross-carrier messaging initiative has the potential to transition the wireless ecosystem to a new, innovative messaging service that will power new experiences – allowing U.S. Moreover, the application will allow users to add advanced multimedia functionalities to their text messages and interact with their favorite brands without switching from one application to another. The company stated that with customer consent, this technology will allow corporations to interact with their customers directly using branded, interactive multimedia communications and one-to-one messaging. The solution can also help meet the growing demand for content rich, personalized interactions through messaging communications, Synchronoss said in a press release. This platform, based on the RCS standard that was developed together with technology partner WIT Software, can create a messaging ecosystem that allows consumer brands to attain a new level of engagement. The US tech giants have recently launched Cross Carrier Messaging Initiative (CCMI) and will cooperate with cloud, messaging, digital and IoT product specialist Synchronoss to offer a compatible Rich Communications Services (RCS) application to Android devices in 2020. New Jersey, US-based Synchronoss Technologies has announced that it is working with a new joint venture formed by the four largest mobile operators in the United States – AT&T, Sprint, T-Mobile and Verizon – to speed up the delivery of an advanced mobile messaging service to consumers and businesses in all four mobile networks. Share on Facebook Share on Twitter Pinterest Email LinkedIn ![]()
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